based on material from my new book,
Pinterest is a new and very popular
social site that had its ten-millionth unique visitor faster than any other website.
It received an average of eleven million visits each week in December 2011.
Apparently most users are female.
The site allows
you to create and modify photo collections called “pinboards” (or just “boards”)
based on themes such as food, travel, etc. You can upload images (“pins”) from
your own PC or smart phone, copy them from websites, or “re-pin” them from
other Pinsters’ boards. Your activity on Pinterest may also show up on Facebook
and Twitter. As with other social media, you can attract followers and follow
others. I was automatically set up to follow dozens of my Facebook friends.
Penny
Sansevieri’s page header is below. She’s an author and helps other authors with
book marketing at Author
Marketing Experts.
She knows what she’s doing and her clients are happy.
There are (at least) two ways
an author can benefit from Pinterest:
1. Your own Pinterest page can
say something about you and display your books and even have links for purchasing
them. If someone searches for your name, or any word you’ve used in a book
description, she should find your page and may be impressed enough to buy a
book.
2. You can search for topics
that relate to your book, such as vampires or bird houses, and insert comments,
including low-key exhortations to buy your book.
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